When it comes to design, almost everyone thinks of eye-catching images. But it goes much deeper than that, because design is a combination of different components that will look beneficial as a result. This is why it is very necessary to consider all the subtleties when choosing a font. Typography is the voice of a project’s design, and typeface is its visual interpretation. Depending on what typeface we choose for our website, app, or poster, ads, banners, it will be the way the project will sound. Typography is one of the most important issues in design, and the problem of choosing the right script for a work should not be underestimated. It is the environment through which the content of the text is visually formed. The choice of this shape, which significantly affects the readability of the text and the reader’s experience, depends on the hundreds, even thousands, of available typefaces. Fonts can be neutral or evoke emotion. It can reflect different tendencies. You should always approach font selection as carefully as possible, because if something goes wrong your awesome project can fail. Even despite the fact that you offer incredible service, great products, etc.