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What is SEO? A Beginner’s Guide

August 8, 2022

SEO (search engine optimization) is a term that describes all the techniques used to improve a website’s rank in search engines like Google. Why does SEO matter? A higher search ranking increases users’ chance to see your website, making them more aware of your brand, content, and products or services.

This post was originally published on iThemes by Kristen Wright.
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