Today’s episode is a little different. Sara Loretta and I met through Jay Clouse’s Creative Companion Club. I mentioned I was offering free podcast coaching for episodes of this show, and she pitched coming on to talk about podcast guesting. While I thought we were going to talk about her advice for being a good guest, what we ended up doing was having a great conversation about our experiences. But don’t worry: it gets tied together at the end. Because we’re constantly told that online business owners need to be on brand. But the truth is being open, and showing the personal side, establishes the like and trust factors. And ultimately, that is how you be a good podcast guest.