Surveys are an essential tool for marketers to gain valuable information about their customer base. Posing questions to customers is a great way to determine what is important to them, and is a valuable way to learn why they choose certain products. After all, knowledge is power. Marketers can take the information they gather from consumers to help them develop new marketing strategies that will increase sales. In this post, we’ll show you how to create a survey on WordPress using the Formidable Forms plugin. Let’s get started.