404 pages are a critical component of any website and can greatly impact the user experience. If you’re using WordPress, you have the ability to create a fantastic 404 page that not only reflects your brand but also helps visitors find what they’re looking for. Unfortunately, many website owners tend to settle for the default 404 page that comes with their theme. However, with a bit of creativity and effort, you can transform your 404 page into a valuable asset for your website. To help you do this, we’ve consulted WordPress pros and in this article, you’ll find out how to improve your 404 page template in WordPress.