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Bilingual Marketing Benefits – en Español – Para Más Negocios (for More Business)

March 8, 2023

You know you have Spanish-speaking customers, but are you doing a good job with your bilingual marketing efforts? Maybe your answer is “so-so.” Could you do better? We think you can, but first, we must go beyond the notion that a translated website means you have bilingual marketing campaigns.

This post was originally published on WPBuffs by Dean Burton.
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  • Essential: Authenticate that you are logged into your user account
  • Essential: Remember language version you selected
  • Functionality: Remember social media settings
  • Functionality: Remember selected region and country
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  • Essential: Remember your cookie permission setting
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  • Essential: Gather information you input into a contact forms, newsletter and other forms across all pages
  • Essential: Keep track of what you input in a shopping cart
  • Essential: Authenticate that you are logged into your user account
  • Essential: Remember language version you selected
  • Functionality: Remember social media settings
  • Functionality: Remember selected region and country
  • Analytics: Keep track of your visited pages and interaction taken
  • Analytics: Keep track about your location and region based on your IP number
  • Analytics: Keep track of the time spent on each page
  • Analytics: Increase the data quality of the statistics functions
  • Advertising: Use information for tailored advertising with third parties
  • Advertising: Allow you to connect to social sitesl Advertising: Identify device you are using
  • Advertising: Gather personally identifiable information such as name and location

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